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Written Insights

Column: “Carry what you love and value forward into the new year” at The Tennessean

An excerpt: The transition from one calendar year to another, with its themes of improvement and renewal, often casts light on the areas where...

Caution: Your data may mislead

  Ever wonder what you have in common with yourself? I didn’t really, either, but an app I was using for social analytics showed...

Column: “Learn to get comfortable with change” at The Tennessean

An excerpt: The trick is that we have to go about our lives with the confidence that we are moving in the right direction...

Column: “Marketers must be tactful with technology” at The Tennessean

An excerpt: It’s a huge opportunity for hyper-personalized and contextualized content and experiences. It’s also potentially a massive trap for marketers because studies have...

Column: “Are we obsessed with measuring our work and lives?” at The Tennessean

An excerpt: Having one number that truly represents your primary goal is like having a secret decoder ring for your real priorities. It frames...

Column: “How to get customer data without being creepy” at The Tennessean

An excerpt: It’s vital for companies to use the resources at their disposal, including data and data-driven experiments, to make themselves better, faster, and...

Column: “How meaning builds value in business” at The Tennessean

An excerpt: Value in business is inseparable from meaning. And yet we often talk about value as if it were simply a price point....

Column: “Hashtag activism offers chance to take a stand” at The Tennessean

An excerpt: The opportunity we have now as a society and as students and shapers of our own society is twofold: to participate more...

Column: “Does ‘sharing’ enrich lives, or distract us from them?” at The Tennessean

May 25, 2014: An excerpt: The difference seems to be in how we frame the question. Are we more connected to the capture of...

Column: “Intentional risks can yield great rewards” at The Tennessean

An excerpt: Dreams are our direction, but by nature they’re always distant. It’s what we’re doing along the way that makes the days worthwhile....

Column: “What makes a strong woman?” at The Tennessean

An excerpt: Speaking of which, Pew Research did a study in 2008 asking about leadership traits in men and women. They first asked what...

Column: “Why ‘work-life balance’ doesn’t work” at The Tennessean

An excerpt: Over the past years, my professional and personal experiences have presented me with opportunities of seismic magnitude for evaluating my purpose and...

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Kate O'Neill at Mind the Product London

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Kate O'Neill at Mind the Product London

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