Order Kate’s new book today and discover What Matters Next!

Free Download

Future-Ready Strategy Toolkit

From the award-winning book What Matters Next by Kate O'Neill

The world is changing faster than most strategies can keep up.

That’s why we created this Future-Ready Strategy Toolkit—a powerful resource for forward-thinking leaders navigating the complexity of AI, emerging tech, and human-centered transformation.

Built from real-world strategy sessions with global brands and insights from the book What Matters Next, this toolkit will help you align your organization’s vision with the world that’s emerging around us.

You’ll get a collection of proven tools, models, and prompts to help your team:

Clarify priorities using the Now-Next Continuum
Align tech with meaning through the Strategic Optimism BRIGHTER model
Lead with purpose using the Strategy Articulation Canvas
Ask better questions with the What Matters Next decision model
See opportunity in complexity by mapping trends, externalities, and human behavior
Develop culture change strategies that support future-ready innovation
Close the gap between your probable and preferred future

Think of this as your one-page MBA for human-centered strategy in an AI-driven world.

Why It’s Free — and What’s Next

We believe in giving away our best thinking—because smart, strategic, human-friendly leadership is what the world needs most right now.

But this is also a test. We’re exploring what it looks like to offer value-first content, no strings attached. If this toolkit helps you, we hope you’ll be open to exploring our upcoming premium resources—whether toolkits, courses, or facilitated strategy sessions.

For now, enjoy the download. No gate. Just tools for better decisions.

Want More Resources Like This?

If you’d like occasional updates about new toolkits, premium content, or events related to future-ready strategy, sign up below.

(No spam. Just smart insights, periodically.)

Get access to more insights in your inbox.

    Get access to more insights in your inbox.

      It’s time to create a human-centric strategy for a change-filled future.